Booming trend of online shopping for building materials

E-commerce trend of building materials – An opportunity for consumers


According to a report from Deloitte recently released on “Vietnam’s retail industry: Rapid shift to omni-channel sales model”. In particular, this unit pointed out the rapid change of the Vietnamese retail market under the impact of the Covid-19 pandemic.


Previously, in-store sales accounted for 97% of total retail sales and non-store sales (including e-commerce) only contributed about 3%; Currently, more than 50% of Vietnamese consumers have reduced the frequency of visiting supermarkets, grocery stores and markets, while 25% of them have switched to online shopping. Supermarkets and retailers are also developing online shopping channels via apps, websites, e-commerce sites, etc. Along with the general development, the trend of e-commerce in various industries is increasing. increase, especially in the construction materials industry – one of the leading key industries.


In the context that consumers are very interested in product information, prices, features, quality … of goods and products; The development of building materials industry e-commerce sites has opened up opportunities for consumers to own products with optimal quality and affordable prices.


Buy building materials simply and easily with e-commerce apps


Hoa Sen Home Supermarket has developed an online sales website and app in 2021 to put building material items on the sales system so that customers can check their spending. This is in keeping with the trend of e-commerce. Product information, including the characteristics, provenance, and description. As a result, clients have a more comprehensive understanding of items’ qualities and costs, which makes buying building supplies quick, fast, and convenient.

“We will increase the utility and usefulness of online sales channels, where customers can consult information about product types, quality, selling prices, as well as after-sales programs – promotions. forever. At the same time, we will also provide more useful information for customers to refer to when deciding to build a house.”, Mr. Tran Thanh Nam – Deputy General Director of Hoa Sen Group shared.

Customers only need to visit website or download Hoa Sen Home app (iOS/Android).

The birth of the website and Hoa Sen Home App have created a new step for Vietnam’s building materials industry. Along with that, Hoa Sen Home Building Materials & Furniture supermarket is also available on e-commerce platforms: Shopee, Lazada, Tiki, etc. to bring many benefits to the community.

No matter where they are, buyers may select to purchase a broad variety of good items at reasonable costs with only a few simple actions. The majority of products are available for purchase by customers, ranging from basic building components like corrugated iron, steel pipes, plastic pipes, construction steel, tiles,… to finished building components like bricks, tiling, sanitary ware, all types of painting, civil electrical equipment, hand tools, etc. The e-commerce pages of Hoa Sen Home provide every product.

Optimize customer satisfaction

Coming to Hoa Sen Home Supermarket, customers will be consulted, visited and selected quality products with diverse designs from major partner brands in the world. With a wide distribution channel, Hoa Sen Home Furniture and Building Materials Supermarket System ensures that all products are delivered to customers in the fastest and most convenient way and all meet the golden commitment in sales of Hoa Sen Group in accordance with the rules “4Đ – 1G”: “Đúng giá niêm yết, Đúng chất lượng cam kết, Đúng tiêu chuẩn quy định, Được bảo hành và Giao hàng nhanh chóng ”. ( Right listed price, Right quality commitment, Right standard, Warranty and fast delivery)

Only this summer, at all Hoa Sen Home supermarkets, there are unprecedented special promotions. When you come to buy goods at any branch of Hoa Sen Home Furniture and Building Material Supermarket nationwide or buy online on the website will all enjoy the following special promotions:

  • Up to 40% discount on electrical equipment items (The program applies from June 28, 2022 to the end of August 31, 2022))
  • Shocking deals up to 36% for 4-piece sanitary ware combo pack Save 1, Up to 37% off for 5-piece sanitary ware combo Modern pack 1 (Valid from May 18, 2022 to the end of August 15, 2022)
  • Up to 22% discount on the product lines of Wall Tiles, Floor Tiles, Decorative Tiles. (Valid from May 10, 2022 to August 31, 2022)

Contact Hoa Sen Home supermarket systems to experience shopping for construction materials and utility furniture in the 4.0 era. A team of consultants will always be ready to assist in solving any problems that customers care about so that they can choose the best products for every project and family home.

Source Gia đình Việt Nam


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